BBC iPlayer sees surge in demand from mobile users
Published May 29 2012, 14:20 BST | By Mark Langshaw
BBC iPlayer has experienced a surge in demand from tablet and smartphone users.The broadcaster reported a 94% increase in traffic from mobile customers in April 2012 compared to the same period last year, and a 15% rise in the last month alone.
© BBC
© BBC
Meanwhile, the BBC iPlayer application for the Apple iPad has been named as the most popular free app of all time in the UK.
Demand from connected television sets, Blu-ray players and gaming consoles also saw significant gains, with year-on-year figures up by 57%, and an 11% increase in April 2011.
The Voice and The Apprentice were the most frequently accessed television programmes during the last quarter, followed by BBC Three's Russell Howard's Good News, Britain Unzipped and BBC Four's The Bridge.
In the radio sector, BBC Radio 1 and BBC Radio 4's The Now Show were the most popular, along with coverage of the Premier League and FA Cup on BBC Radio 5 Live.
> Read our interview with global BBC iPlayer general manager Matthew Littleford
Good!
June 1st 2012 at 7:48pm
axe bbc 3 and 4 as iplayer is more populer and gets more viwers and start adding pay per play services on iplayer that combined with the over seas sales of shows proves the licence fee isnt the only income the bbc has or needs and can continue without it, radio 1 should also add adverts as it has little speaking output, hope when the licence fee reneual debate starts next year the option to axe the licence fee is fully looked into as its outdated and doent fit in the moder world as the bbc can manage without it
May 30th 2012 at 11:33am
If only iPlayer would allow you to record programmes (like a PVR) to watch later on the iPhone and iPad it would be perfect!
May 30th 2012 at 7:39am
I wonder if we will see a equal surge in users not buying a TV licence with all the publicity about not needing one if you only watch TV via the internet.
They will soon plug that hole if there is.
May 29th 2012 at 2:38pm