'Emmerdale' pips 'EastEnders' on Thursday night
Published Jul 20 2012, 10:28 BST | By Paul Millar
© ITV
Thursday's double bill culminated with an audience of 6.68m (32%) for Laurel and Marlon's decision to reunite, while 6.14m (32.2%) watched the build-up at 7pm.
The 8pm episode pipped EastEnders in head-to-head first showings after 6.48m (32%) watched Kat meet her secret Albert Square lover.
However, EastEnders had a higher peak of around 7.5m and commanded 628k (3.2%) on BBC Three at 10pm, while Emmerdale's later episode had 192k (0.9%) on ITV1 +1
Yesterday represents the first time Emmerdale's average overnight audience has surpassed that of EastEnders since May 10 during the week 'Enders clashed with ITV's juggernaut talent show Britain's Got Talent.
Coronation Street led the pack with 7.47m (34.2%) at 8.30pm (+1: 286k/1.3%) for Ryan's sinister threat to Underworld.

Neighbours mustered 675k (8.8%) at 1.45pm and 972k (6.9%) at 5.30pm, while Home and Away took 710k (4.4%) at 6pm and 469k (2.7%) for 5*'s first look half an hour later.
Meanwhile, Doctors drew a miserable 1.14m (14.8%) for its lunchtime showing. The medical serial has now shed 500k in four days.
BARB ratings data supplied by Attentional









Hollyoaks still can't muster a million in it's normal time slot even when it revisits possibly one of the best storylines and character's it's ever had, someone put it to sleep.
July 21st 2012 at 3:28pm(+2 likes)
If they stopped the first look, I think they would get well above 1m when it's a good storyline like this! If you add in the first look from yesterday they would of had 1.5 million.
July 22nd 2012 at 1:45am(+1 like)
Both soaps are slipping, stupid stories around the baby and ben, also silly stories again with marlon and the stupid vicars wife when is it going to end all the bed hopping killing and baby stuff. No gritty plots anymore.
July 21st 2012 at 12:48pm
It's a one off, but Eastenders is slipping.
July 21st 2012 at 12:10pm
Love watching Emmerdale it's my fav British soap, I watch Hollyoaks now & again, but can't stand Eastenders,its complete poop. Tried watching it recently but all the new characters are shocking, and what's with the crazy wallpaper that all the houses in Eastenders seem to have lol
July 21st 2012 at 7:59am(+3 likes)
I could say the same about Emmerdale,.. I tried watching an episode, but ALL the characters are shocking..
July 21st 2012 at 9:54pm(+2 likes)
eastenders is truly dire
July 20th 2012 at 10:24pm(+3 likes)