Nicklas Bendtner breaks UEFA rules with 'lucky pants' - picture
Published Jun 15 2012, 09:20 BST | By Tom Eames Nicklas Bendtner
has accidentally broken UEFA
rules regarding sponsorship.
The Arsenal striker lifted his shirt after scoring for Denmark against Portugal at Euro 2012 on Wednesday (June 13) to reveal his green underpants bearing the logo of bookmakers Paddy Power.
© PA Images / Michael Probst/AP
Denmark's football association are sponsored by Ladbrokes, and have told the player that he must not wear the item of clothing again.
Bendtner has since claimed that he was unaware that he could be breaking any advertising laws.
"It is just a pair of lucky boxer shorts that I used in the first game as well and have used before the tournament," he said.
"I didn't know that I was breaking any rules but I am aware of that now."
Paddy Power later tweeted a photo of him wearing the logo, echoing his "lucky pants" phrase, which has promoted claims of a purposely planned commercial stunt.
Bendtner will have presumably broken the UEFA rule that states that "all kit items worn during the final tournament must be free of any sponsor advertising".
It is not known whether underpants come under their description of "kit", however.> Euro 2012 on BBC and ITV: Who does football better?
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