Yash Raj Films launches 'Ishaqzaade' game and app
Published May 5 2012, 13:22 BST | By Steven Baker
Yash Raj Films have launched a new app and game to promote Ishaqzaade
The project stars debut actor Arjun Kapoor
opposite Ladies vs Ricky Bahl
star Parineeti Chopra.
"Kahan Hai Ishaqzaade? Become an Ishaqzaade: Shout out your love," the app's Facebook page
Users of the app are given the opportunity to share their own love stories on a digital platform.
The YRF game is set against the backdrop of small-town clan wars, and is based upon the format of a shooting alley.
"Play the game and decide who you are, Haraamzaade or Ishaqzaade," reads an introduction to the Facebook game app
Players are given one minute to maximise their score. Points are awarded for hitting cans and points lost for targeting bombs and petrol cans.
The production has been brought forward by a week from its original release date.Ishaqzaade
is now scheduled to release May 11.
Watch the new dialogue promo from Ishaqzaade